Product Designer · UX/UI Designer

Designing products that work in the real world.

I'm Panithi, a designer focused on product systems, workflows, and operational experiences where complexity is part of the job.

Selected Work

Projects across product, systems, and flows.

See All Work

Payments · PSP · Merchant Onboarding

Payvanta: Merchant Onboarding

Designing the UX/UI of a merchant onboarding ecosystem for a payment service provider, covering registration, identity verification, document processing, and AML compliance review.

SaaS · eKYC · eKYB · AML

End-to-End Compliance Platform

Designing onboarding, verification, decision logic, and back-office workflows for a compliance-focused SaaS platform.

Document AI · SaaS · Data Extraction

Smart Uploader

Converts uploaded supporting documents into structured validation outcomes so reviewers focus on exceptions, not routine file inspection.

Mobile App · iOS & Android

iHuman

A mobile-first HR companion that consolidates attendance, leave, expense and overtime into one role-aware app for employees and managers.

E-Commerce · Grocery Delivery

MakroClick

End-to-end UI design for MakroClick, covering homepage, product listing, product detail, cart, checkout, and account management across all breakpoints.

Real Estate · Property Marketplace

Taladnudbaan

Designing the full-scale property marketplace for the Real Estate Information Center of Thailand, covering 40+ modules across consumer discovery and platform administration.

Web · Motion · Graphic Design

Earlier Web & Visual Design Work

Earlier projects focused on web design, visual systems, and implementation-driven interfaces.

How I Work

Where I add the most value.

When the domain is complex and the brief is still forming

Products where requirements are incomplete, the domain has real depth, and the design work involves structuring a problem before solving it.

When engineering constraints are part of the design

Systems where technical limitations, data structures, and business rules shape what is possible. I work within those constraints rather than treating them as blockers.

When design needs to bridge teams

Environments where product, engineering, and operations each have a different definition of the problem. I translate between them and help teams align on what to build.

Contact

Let's design something useful.

Open to product, systems, and digital platform opportunities.